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Creation of the whole image of Cultura Urbana 2007, the Hip Hop culture festival in Spain. Leading figures of North American Hip Hop, such as NAS, Redman o The Procussions; the best of the French Arts scene with artist such as Booba, Cut Killer, C2C and Hocus Pocus; and the best reggae from Jamaica by Beenie Man or Lutan Fyah; and the very best from Spanish Hip Hop by Violadores del Verso, SFDK, Toteking, La Mala Rodríguez, La Excepción… In total, more than 80 artists and groups on 4 different stages and some other spaces dedicated to  Graffiti & Urban Art, II Eastpak Breakdance Battle, Documentary Cinema programming, and Stands. Urban culture and Hip Hop fusion.

A tribute to the bling-bling aesthetics of necklaces, lots of shine and the collaboration of Alex Trochut on tools.